The director at a control desk facing four AI specialists - solution designer, developer, quality engineer and knowledge specialist - under the words: I lead. AI builds. We deliver.

I LEAD.   AI BUILDS.   WE DELIVER.

AI Solution
Designer

AI Developer

AI Quality
Engineer

AI Knowledge
Specialist

About Online Factory

The Factory Has a Director.

Human leadership. AI production. Twenty-five years of both worlds.

I design the system, assemble the crew, and stay accountable for what comes off the line. The crew is artificial. The judgement is not.

Human led Every decision has a human name on it.
Proven experience Twenty-five years across financial services, pharmaceuticals, logistics and online retail.
End-to-end control Strategy, delivery, quality and risk — one person answerable for all four.
Real products We build our own products the same way we build yours.

Deep expertise. Broad perspective.

Three careers' worth, in one person.

A neural map on screen in a dark room.

AI Expertise

  • Advanced prompting & orchestration
  • Multi-model workflows
  • AI team specialization
  • AI we can explain to your auditor
An engineering workspace with architecture diagrams on the wall.

Engineering & Architecture

  • Solution architecture
  • System & software design
  • Scalable, secure, resilient systems
  • Integration & automation
A portfolio review meeting, charts on the screen.

PM & Portfolio Leadership

  • Project & programme management
  • Portfolio & resource planning
  • Governance & risk control
  • Delivery, and proof it was worth it

AI experts in leading technologies

No single model is best at everything.

We put each one where it is strongest, and we change our mind when the benchmarks do.

Claude

Advanced reasoning, deep analysis, complex problem solving.

ChatGPT

Versatile intelligence for ideation, content and execution.

Grok

Real-time awareness, search-driven insights, fast iteration.

Claude, ChatGPT and Grok are trademarks of their respective owners. We are an independent user of these tools, not a partner or reseller.

Daniel Szabó, Director of Online Factory.

Daniel Szabó

Factory Director / Lead AI Architect

Twenty-five years of software delivery, architecture and portfolio leadership — financial services, pharmaceuticals, logistics, online retail. Then I rebuilt how I work around a crew of AI specialists, and tested it on my own products before offering it to anyone. My job is to build the right factory, and to be the one answerable for what leaves it.

“I do not sell AI. I sell finished work that happens to be built by it.”

From experience
to AI production

We have been building software, leading projects and managing portfolios for decades. We know what it takes to deliver in the real world — not just in a demo.

Today that experience is multiplied by a crew that works in parallel: faster delivery, higher quality, better outcomes.

Past Hands-on experience Decades of development, implementation and project delivery.
Present AI-powered production Human architecture. AI execution. Controlled delivery.
Future More, at the same quality More projects in flight, with the same person reading every decision.
Our goal Work that holds up Products still running, and still maintainable, long after we leave.

Built for real organizations

Where this experience comes from.

The systems behind it run in financial services, pharmaceuticals, logistics and online retail — the places where software going down is somebody's very bad day.

Financial services
Pharmaceuticals
Logistics
Online retail

“The tools changed. The responsibility didn't.”

Experience leads. AI accelerates. Products deliver.

Daniel Szabó · Factory Director

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